# Radius IQ™ — done-for-you ads

## We run the ads. You take the calls.

Radius IQ — short for _Intent Qualified_ — is our buyer-signal-powered ads pitch. Fully managed Meta and Google campaigns for med spas: strategy, creative, targeting, daily optimization — sharpened by real intent data so your spend chases people already shopping. You just answer the phone (or let Radius Voice do it).

[Apply for Access](/content/apply/index.html) [See How IQ Works](/content/stacks/iq#how-it-works/index.html)

### Platforms we manage daily

- **Meta Ads**  
  Facebook + Instagram
- **Google Search**  
  High-intent keywords
- **Performance Max**  
  Google's full network
- **YouTube Ads**  
  Video pre-roll

## How It Works

### From kickoff to booked calls in 2 weeks.

1. **Discovery Call**  
   We map your service area, ideal customer, average ticket, and current funnel. You get a custom plan — not a template.
2. **Creative + Build**  
   We produce ad creative (static + video), write copy, build audiences from real buyer-intent signals, and launch campaigns within 5–7 business days.
3. **Daily Optimization**  
   Bids, audiences, creatives, landing pages — we tune them daily. You see weekly reports with cost per booking, not vanity metrics.
4. **Scale What Works**  
   Once cost per booking stabilizes, we scale spend on the winning campaigns and kill the losers — no emotional attachment, just math.

## Why Radius Plus Ads

### Most ad agencies sell impressions. We sell booked appointments.

### Intent-Powered Targeting

Our audiences aren't just demographic guesses. We layer real buyer-intent signals on top of platform targeting — so your budget chases people who are already shopping.

### Flat Fee, No % of Spend

We charge a fixed monthly management fee — not 15% of your ad spend. We have zero incentive to inflate budgets and every incentive to drive results.

### Booked Appointments, Not Clicks

Every campaign is scored on cost per booked appointment — not impressions, clicks, or even leads. If we're not booking calls, we're failing.

### Connected to Radius Sites + Radius Voice

Your ads land on a Radius Sites build designed to convert and Radius Voice answers every inbound call. No leaky funnel between ad click and booked appointment.

### Transparent Reporting

You own every ad account. You see every dollar. Weekly reports show spend, cost per booking, and exactly what we changed and why.

### In-House Creative

Static, carousel, and short-form video — produced in-house, refreshed monthly so creative fatigue never tanks your CPA.

## What's Included

### What's included in every engagement.

- Custom strategy + competitor research  
- Audience build with intent-data overlay  
- Static + carousel + short-form video creative  
- Ad copy, headlines, and CTAs  
- Landing page recommendations  
- Daily bid + budget optimization  
- Weekly performance reports  
- Monthly strategy + scale calls  
- Conversion tracking + pixel setup  
- Negative keyword + audience exclusion management  
- Creative refresh every 30 days  
- Direct Slack/email access to your media buyer

## Done-for-You Advertising

### Why Run Ads with Radius Plus

Most ad agencies sell impressions. We sell booked appointments. Flat fee, in-house creative, daily optimization, and direct access to your media buyer.

### Intent-Powered Targeting

Our audiences aren't just demographic guesses. We layer real buyer-intent signals on top of platform targeting — so your budget chases people already shopping for what you sell.

### Flat Fee, Not % of Spend

We charge a fixed monthly management fee — not a percentage of your ad spend. Zero incentive to inflate budgets, every incentive to drive bookings.

### Live in 5–7 Business Days

Strategy, creative, audiences, and tracking — done within a week of kickoff. Most clients see their first booked appointment within 2 weeks.

### In-House Creative, Refreshed Monthly

Static, carousel, and short-form video produced by our team — refreshed every 30 days so creative fatigue never tanks your cost per booking.

## FAQ

### Common questions

1. **What's included in done-for-you ads?**  
   Strategy, creative (static + short-form video), copywriting, landing page handoff, audience build, daily campaign management, weekly reporting, and monthly strategy calls. We run Meta (Facebook + Instagram) and Google (Search + Performance Max + YouTube) — most clients run both.
2. **How is this different from a typical agency?**  
   Two things. First, our targeting uses real buyer-intent signals from Radius IQ — not just lookalike audiences and demographic guesses. Second, every ad lands on a Radius Sites build designed to convert (and Radius Voice to answer the call), so spend isn't wasted on a leaky funnel.
3. **What's the typical ad spend?**  
   Most local service businesses start at $1,500–$5,000/month in ad spend (paid directly to Meta/Google), plus our flat management fee. We don't take a percentage of spend — so we have no incentive to inflate budgets.
4. **How fast will I see results?**  
   Ads can be live within 5–7 business days of kickoff. Most clients see their first booked appointments within 2 weeks and hit a stable cost per booking by week 4–6.
5. **Do you handle creative?**  
   Yes. We produce ad creative in-house — static images, carousels, and short-form video — tailored to your brand and what's converting in your category right now.

## Ready to stop guessing on ads?

Apply for access. We accept a small cohort of med spas each quarter — five quick questions and you'll either get a fit-assessment slot to book on the spot, a "we'll review and respond" note, or a candid "not the right partner right now" with the reason.
